Nine Consultancy

Guidance, Clarity,
Enduring Performance

Scroll to enter our alley
Manifesto

Strategic F&B advisory for Investors,
Entrepreneurs & Operators

Nine… The final step before completion
the point where work is refined, optimized, and elevated to its
highest standard.
It symbolizes perfection through discipline, not excess.

At Nine Consultancy, our role is to pinpoint where performance can be improved, define the right direction, and guide organizations toward measurable, sustainable results.

We work with clarity and precision, ensuring that strategy translates into execution and ideas translate into outcomes.

Our approach is structured, hands-on, and end-to-end. We consider every engagement as a continuous journey, from assessment and planning to implementation, optimization, and long-term improvement. Nothing operates in isolation; every decision is part of a wider system.

Nine Consultancy exists to support businesses that value focus, accountability, and excellence, providing direction toward perfection and building foundations that last.

Roman alley
I Pre-Opening

Business Planning

  • Concept Development
  • Market Research & Feasibility
  • Business Model & Revenue Streams
  • Location Selection & Site Analysis
  • Competitive Analysis & Benchmarking
II Pre-Opening

Fit Out Model

  • Space Planning & Layout
  • Interior Design & Concept
  • Contractor & Vendor Management
  • Fitout Budget & Timeline
  • Equipment & Furniture Procurement
III Pre-Opening

Branding

  • Brand Identity & Visual Design
  • Brand Naming & Positioning
  • Brand Guidelines
  • Brand Voice & Messaging
  • Packaging & Uniform Design
IV Pre-Opening

Operations Module

  • SOPs Development
  • Customer Experience & Service Standards
  • Supply Chain & Procurement
  • Health, Safety & Hygiene Compliance
  • KPI Tracking & Reporting
V Pre-Opening

Menu Engineering

  • Menu Skeleton
  • Menu Development & Recipe Creation
  • Food Costing & COGS Optimization
  • Menu Structure & Pricing Strategy
  • Menu Design & Layout
VI Pre-Opening

People Module

  • Recruitment & Hiring
  • Onboarding & Training Programs
  • Performance Management
  • Compensation & Benefits Structure
  • Culture & Retention
VII Post-Opening

Operations System & Procedures

  • Loss Prevention
  • Food Safety Control
  • Menu Developement
  • Sop Enforcement & Compliance
  • Brand Standard Management
  • Sequence Of Service Improvement
VIII Post-Opening

Financial Management

  • Monthly P&L Review & Reporting
  • Labour Cost Control & Scheduling
  • COGS Monitoring & Variance Analysis
  • Cash Flow & Working Capital Management
  • Period-End Reconciliation & Closing
IX
IX

Operations Management

  • Operational Audit & Diagnostics
  • Process Optimization & SOP Implementation
  • Quality Control & Standards Enforcement
  • Supplier & Procurement Review
  • Performance Monitoring & Reporting
IX

HR Management

  • Workforce Assessment & Restructuring
  • Training & Skills Development
  • Performance Management Systems
  • Compensation Review & Benchmarking
  • Culture, Retention & Employee Engagement
IX

Turnkey Re-Launching

  • Business Performance Assessment
  • Brand Refresh & Repositioning
  • Menu Re-Engineering & Repricing
  • Operational Gap Analysis & Restructuring
  • Relaunch Campaign & Market Re-Entry
IX

Turnkey

  • Full Concept Development
  • Brand Identity & Market Positioning
  • Fitout Supervision & Pre-Opening Setup
  • Menu Engineering & Kitchen Systems
  • Launch Strategy & Operational Handover

Team

Mohamad AlRahayem

Mohamad AlRahayem

F&B Consultant &
Hospitality Operations
Strategist

Seasoned Food & Beverage consultant with over 18 years of experience across the Middle East and UAE hospitality industry, specializing in operational excellence, business growth, and multi-outlet management. His expertise spans concept development, pre-openings, menu engineering, financial planning, team leadership, compliance, and operational systems. Holding an MBA in Global Management & Leadership from the Swiss School of Management, Mohamad combines strategic thinking with hands-on execution, helping restaurant groups, café concepts, and hospitality investors successfully launch, optimize, and scale sustainable F&B businesses across the region.

Maroun Medlej

Maroun
Medlej

F&B Development &
Operations Consultant

Experienced F&B executive with more than 20 years of international hospitality experience across the GCC, Europe, and the Middle East. Specialized in restaurant development, operational setup, performance optimization, and business expansion, Maroun has led and supported numerous successful restaurant launches across a variety of dining concepts and formats. Holding a BA in Hospitality Management and an MBA in Operations & Project Management, he combines strategic planning with practical execution, bringing an owner-minded approach to building efficient, scalable, and profitable hospitality concepts from idea stage through day-to-day operations and long-term growth.

Reach

Our work extends across borders, cultures, and industries, allowing us to bring diverse perspectives into everything we create. From the United Kingdom, France, and Spain to Lebanon, the Kingdom of Saudi Arabia, the United Arab Emirates, and Oman, our presence reflects a network of collaborations shaped by global thinking and regional understanding. Each location represents a unique relationship, project, and story, connected through a shared approach to thoughtful, impactful design.

Map marking Nine Consultancy's reach across the United Kingdom, France, Spain, Lebanon, the Kingdom of Saudi Arabia, the United Arab Emirates, and Oman

Guidance, Clarity, Enduring Performance.

Get in Touch
Address Sharjah Media City,
Sharjah, UAE